Our media product was cast with very diverse social groups and people from different ethnicities around the world. This effect created a sense of an international atmosphere within the poker game and also made the game, look much more realistic, as in Casino Royale they also have international poker players.
In most American media products these ethnicities are categorized as stereotypes, but we wanted to move away from this. Therefore the oriental gangster was Korean, the eastern European gangster was Ukrainian and the African gangster was Nigerian. By doing this we are subverting the society’s initial views about the looks of people, from the traditional media product. We do this by pinpointing their nationalities. Although in the final cut of our sequence we ended up not using any of the speaking scenes, in which it was made obvious about their nationalities.
We have made all the nationalities equal, and have not singled-out any ethnicity to be better or worse than any other. Whereas in usual or American media products the ethnicity that would be portrayed as the ‘bad guy’ would be the Arabian, as it is stereotypical for people to think of the Arabian as a terrorist figure. This is due to the influence that the media has had on today’s society.
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