I like this poster because it is simple and effective as it is only uses minimul colours. The skull is placed in the centre of the page as it is the point of focus. The glass around the edge of the skull is smashed which makes the audience curious as to what has happened before. It may also cause some wariness for the audience as broken glass is usually hazardous. The eye sockets are completely blacked out, which creates a colder, less familier and uncomforting feel. The mouth of the skull is open, which suggests that the person who this skull belonged to was screaming before they got smashed into the glass.

The title at the bottom of the poster is made to look like white lights, which is made more effective by the black background. The audience may also find the black background unnerving as black reminds people of the darkness, night time and danger. As darkness is the one thing that we as people cannot fight against.